...ew reality. What is novel about Pokémon Go is that it has taken an existing game framework and plugged into a story, or a game, that many of the players have been familiar with since their childhood: the young adults playing on their smartphones now are those who played Pokémon with cards and game consoles in their schooldays.
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
...nother technological expression but it can hardly be said to give it a new reality. What is novel about Pokémon Go is that it has taken an existing game framework and plugged into a story, or a game, that many of the players have been familiar with since their childhood: the young adults playing on their smartphones now are those who played Pokémon with cards and game consoles in their schooldays.
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
To overlay reality with an imagined meaning, to blur the boundary between real and virtual worlds, is something we have always done. The technology has changed, but in London, for example, there is usually a queue at King’s Cross station for the sign marking “Platform 9¾”, from where the Hogwarts Express is supposed to leave – a c...
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
... the value of Nintendo, the company that owns Pokémon, and downloaded so often in its first week that it is now on more smartphones than the dating app Tinder and has as many active users as Twitter. Yet, technically, it is unremarkable: what’s interesting is what it tells us about ourselves, and about the economy that we work and play within.
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
...are 150 different varieties, some more common than others. The game has been a sensation in a sensational world (the games market worldwide grossed $6bn in May), putting 25% on the value of Nintendo, the company that owns Pokémon, and downloaded so often in its first week that it is now on more smartphones than the dating app Tinder and has as many active users as Twitter. Yet, technically, it is unremarkable: what’s interesti...
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
... was a boon to the stock value of Nintendo, which owns a part of The Pokémon Company. It was praised by some medical professionals for potentially improving the mental and physical health of players, but attracted some controversy due to reports of causing accidents and being a public nuisance at some locations.
Pokémon Go - Wikipedia, the free encyclopedia
8 years
game on their smartphones. Pokémon Go requires players to walk around looking through their smartphone cameras, waiting for them to show an image of a Pokémon superimposed onto the real-world scene. The aim is to capture them with a phone gesture: there are 150 different varieties, some more common than others. The game has been a sensation in a sensational world (the games market worldwide grossed $6bn in May), putting 25% on the value of Nintendo, the company that owns Pokémon, and downloaded so often in ...
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
The streets are suddenly full of people ignoring obvious obstacles and dangers because they are playing a collective game on their smartphones. Pokémon Go requires players to walk around looking through their smartphone cameras, waiting for them to show an image of a Pokémon superimposed onto the real-world scene. The aim is to capture them with a phone gesture: there are 150 different varieties, some more common than others. The game has been a sensation in a sensational world (the games market worldwide gros...
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
The streets are suddenly full of people ignoring obvious obstacles and dangers because they are playing a collective game on their smartphones. Pokémon Go requires players to walk around looking through their smartphone cameras, waiting for them to show an image of a Pokémon superimposed onto the real-world scene. ...
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
The streets are suddenly full of people ignoring obvious obstacles and dangers because they are playing a collective game on their smartphones. Pokémon Go requires players to walk around looking through their smartphone cameras, waiting for them to show an image of a Pokémon su...
The Guardian view on Pokémon Go: augmented merchandising | Editorial | Opinion | The Guardian
8 years
Idk why when there is this funky Gyrados warning…
8 years
161,899